Associate Manager - Marketing

PepsiCo

This role involves supporting the digital asset management operation for PepsiCo, focusing on setup, management, and optimization of marketing assets.

Last checked on June 17, 2026. We may earn a commission when you click through.

This role is ideal for experienced professionals looking to impact PepsiCo's marketing strategies significantly.

✓ Opportunity to work with a global brand ✓ Collaborative work environment ✓ Focus on digital innovation

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Associate Manager - Marketing

PepsiCo

Updated 1 month ago

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Hyderabad Full-Time

This role is ideal for experienced professionals looking to impact PepsiCo's marketing strategies significantly.

About this role

This role involves supporting the digital asset management operation for PepsiCo, focusing on setup, management, and optimization of marketing assets.

About the Company

PepsiCo is a global leader in food and beverages, known for its diverse product portfolio and commitment to sustainability.

Key Highlights

✓ Manage digital asset operations for marketing
✓ Collaborate with global agencies and internal teams
✓ Define asset taxonomy and metadata management
✓ Support new capabilities within the Marketing PBUS team

💡 Honest Take: This position offers significant exposure to marketing operations but requires strong collaboration skills in a dynamic environment.

Pros

✓ Opportunity to work with a global brand
✓ Collaborative work environment
✓ Focus on digital innovation
✓ Career growth potential within PepsiCo

Cons

✗ High expectations for collaboration
✗ Potential for long hours
✗ Fast-paced work environment may be stressful

Best For: Ideal for those who thrive in collaborative, high-energy settings and have strong organizational skills.

Watch Out: Be prepared for a challenging workload and the need to adapt quickly to changing marketing needs.

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You'll be redirected to pepsicojobs.com

What Customers Say

Employees note a vibrant work culture with ample opportunities for growth, but also highlight the demanding pace of work.

Expert Review

This position at PepsiCo requires a strong background in marketing but also demands expertise in digital asset management systems. The role involves working closely with both internal teams and external agencies, emphasizing the need for effective communication skills. With PepsiCo's focus on digital innovation, candidates should be comfortable navigating complex systems and processes.

The responsibilities include defining taxonomy hierarchies and ensuring consistency in metadata management, which are crucial for effective asset utilization. This role is designed for senior professionals who are eager to drive marketing strategies while managing digital assets efficiently.

While the opportunity to work with a renowned brand is appealing, candidates should be ready for a fast-paced environment that may necessitate long hours. The emphasis on collaboration can be a double-edged sword, offering rich professional interactions but also requiring top-notch teamwork skills. According to PepsiCo's page, this role is integral to enhancing their marketing capabilities, significant career move for the right candidate.